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INTRODUCTION QUALITY
Better information before the first conversation
Commercial insurance enquiry quality depends on having enough relevant information before the first professional conversation. A useful DIBNI introduction should provide enough context for an insurance professional to understand the organisation, the nature of the enquiry and the likely next step.
WHAT QUALITY MEANS
Relevant. Complete enough. Consistent
Information should relate to the organisation and the insurance enquiry rather than simply increase form length.
Structured questions produce cleaner information that can be reviewed and compared more efficiently.
Business activities, scale, locations, people, assets and relevant exposures help explain what sits behind the request.
Better preparation can help a receiving professional decide whether the enquiry fits appetite before substantial follow-up work.
Useful preliminary information can reduce the amount of basic fact-finding required after introduction.
The customer should be asked sensible questions in understandable language without sacrificing useful insurance information.
Quality is measured by usefulness, not by the number of fields completed
DIBNI does not promise conversion, insurer acceptance, premium or placement. The objective is to prepare a more useful enquiry for professional review.
